Avoidable PR pitfalls...

These are avoidable pitfalls...303PR ensures they don't happen to you:

1 - The client doesn’t understand the publicity process
2 - The scope of work is not detailed and agreed upon by both parties.
3 - The client has not been properly trained on how to communicate with the media
4 - The scope of work is not detailed and agreed upon by both parties.
5 - The client and the PR person or firm are not a good match.
6 - The client has not got results quickly enough and ends the relationship too soon.
7- PR people don’t explain the kind of publicity placements a client will most likely receive.
8 - Clients don’t realise what happens after you get the publicity coverage is sometimes more important than the actual placement.
9 - Clients refuse to be flexible on their story angles. Clients get upset when the media coverage is not 100% accurate or not the kind of coverage that they wanted.
10 - Clients won’t change their schedules for the media.